Рекламная статья — коммерческий материал, тема, структура и формат которого определяется рекламодателем (либо с учетом требований рекламодателя). В статье может быть размещена любая, не противоречащая закону, информация.
Преимущества рекламной статьи: возможность донести до читателей информацию, которую рекламодатель считает необходимой, возможность выбирать формат и объем материала, возможность указать контактные данные.
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